In 9 months, increased revenue by 5700% and optimized ROAS by 57% for one consumer product during pandemic shutdown by modernizing brand and leading division’s digital marketing transformation and integrated marketing.

Exceeded targeted marketing pipeline goals by 127% by elevating digital marketing capabilities and introducing innovative global digital campaign programs. 

After 1 year, achieved 90% brand recognition with national launch laptops.

Increased by 7X Oracle Cloud developer trial adoption worldwide by leading a cross-functional initiative to transform to a self-service, try-and-buy, product-led growth model while shifting brand perception among developers.

Aligned Corporate and Customer physical and digital brand experience.

Within 4 weeks launched company. Branding and integrated marketing resulted in increasing acquisition value. 

Oracle Big Data & Analytics: Propelled Oracle to Top 3 among competitors, contributing to Oracle Big Data 205% YOY growth in hardware and 402% YOY growth in software with go-to-market strategy shift from products to solutions and integrated marketing.

Achieved $4M marketing cost savings by digitally operationalizing for scale a hybrid brand management model to ensure a consistent customer brand experience.